111 Films | LOGO DESIGN


World's collide! I met Rob while shooting a wedding a few summers ago and we got to chatting about how we were both in the final stages of taking the leap into self-employment. I told him how I was a graphic designer full time and was super excited when he got in contact with me to design his new business logo. Rob wanted something timeless and not overly feminine (something that you see a lot of in the wedding industry.) I created the 111 logotype in a form of a rewind button - wedding films, as is photography, are a way to look back at those important moments in your life. I added the film strip shapes to the logotype to create the visual story of film and made sure that the word FILM was prominent in it's lockup for a strong visual presence.


Client: 111 Films